Verus Branded Caller ID

In 2019, spam calls and call spoofing reached epidemic-level proportions. Approximately 58.5 billion robocalls plagued U.S. citizens, with only about 14% coming from legitimate businesses and 44% from scams. Between then and now, the FCC has taken steps to reduce the number of spoofed calls targeting consumers, such as mandating service providers to adopt STIR/SHAKEN standards. However, there is still room for spam mislabeling due to reasons outside of most enterprises’ control, and spam calls aren’t unique to the United States.

Enter Verus Branded Caller ID, a new marketplace voice calling solution now integrated into our iPILOT Marketplace!

The Challenge 

Consumer trust is at an all-time low, with nearly 8 out of 10 consumers not answering their phones from unknown numbers or numbers marked as spam. This blatant distrust means important alerts, reminders, and notifications from you go undelivered, tanking customer satisfaction and increasing customer care costs. Many have tried to fix the problem with proprietary branded calling solutions that lack robust end-to-end security, require special configurations to integrate them within an established ecosystem, and do not protect against bad actors. 

 Verus is an industry-led solution to an industry-affected problem. It’s the most interoperable, secure, and scalable branded calling solution on the market, pioneering a future of call trust engagement. 

The Solution 

With Verus, a call to your consumer could look like this:

Your organization’s name, logo, verification indicator, and reason for the call. 

Here’s why Verus can commit to helping enterprises confidently engage with their consumers: 

1. Verus Authorized Partners vet the enterprise phone number, name, logo, and call reason to ensure caller authenticity. Authorized partners are required to comply with industry best practices and common regulations. 
2. Verus has unmatched interoperability and trust-anchor security. This innovative solution was built upon open and transparent STIR/SHAKEN standards, enabling a branded calling information display that maintains end-to-end data integrity with enterprise-grade security. 
3. Businesses with Verus onboard receive a confirmation for each branded call successfully delivered to a consumer’s phone; they only pay when the Verus platform confirms the display! Authorized Partners also receive a monthly detailed report of branded calling activity. 

Branded verification for enterprise calls will reduce the number of missed calls your business experiences, enhance customer trust and engagement, and, in turn, boost operational efficiency and revenue due to the higher call acceptance rates. Chat with the NUWAVE Team about a true branded calling experience and bringing back the value of your phone calls today!

NUWAVE Communications Inc. provides innovative solutions for business communications that help us further connect with each other, and collaboration is a valuable component of connectivity. Learn more about our Partner Enablement Program, and discover all the resources you need to enable your services!